Our Marketing Plan

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RE/MAX Northwest Realtors

Sonatta Camara and
The Real Estate Group's
34 Point Integrated Marketing Plan

A.   Our team of professional agents represent over 10 years of experience.
    1.    One of the benefits of working with a team is always having an agent available to assist you.
    2.    Specialized service – we have agents with expertise in your area of need.
    3.    They say experience is the best teacher, and we have learned that an inexperienced agent can cost you thousands of dollars.

B.   Our company is a world wide and national market leader and also a leader in real estate sales in the Washington metropolitan area. Why does a global company make a difference?
    1.    Yes! Potential Buyer referrals for your home from all over the world and across the nation.

C.   We are confident that our targeted marketing plan will give your home maximum exposure and that your home will be marketed to the group of buyers most likely to purchase your home at the best price.

When you list your home with The Real Estate Group, this is how your home will be marketed:

1.    Your home will have a featured home spot on Realtor. COM, the number one home search site in the world. (Your featured home spot is not the normal Realtor. COM listing. It is a spot that prominently features your home on the front page of Realtor. COM that will generate 7,000 to 30,000 additional hits on your home’s page per month) Realtor. COM   reaches 6.3 million consumers each month. 74% of all home buyers use the internet, and 86% of those buyers search for homes on Realtor. COM.

2.    Your home will be advertised in the Harmon Homes Magazine (Your home will also be featured on HarmonHomes.com.)
The top local color real estate magazine that reaches over 25,000 buyers per month.
3.    Your home will receive a recorded message on our powerful 24 hour marketing hotline.

4.    Your home’s 24 hour message will be promoted in almost all other marketing sources.

5.    Your home will be featured on Homeshopping2000.net with a powerful virtual tour.

6.    Your home’s powerful virtual tour and 24 hour message will be featured on Realtor.com and the following major real estate web portals:

7.      Your home will be featured on Homesdatabase.com.

8.      Your home will be featured on a color postcard or flyer mailed to your neighborhood to see if your neighbors know of anyone that might want to live in the area. (also promoting 24 hour message)

9.      A 6 foot sales sign will be displayed on your front lawn to alert your neighbors and prospective buyers that your home is for sale. (also promoting 24 hour message)

10.      Your home will be featured on a powerful flyer on your for Sale Sign. (flyer will request buyers to listen to the recording about your home on the 24 hour Marketing hotline)

11.      Callers inquiring about your home through our 24 hour marketing hotline will receive a courtesy follow-up call to ensure that any questions they may have about your home are answered.

12.      Your home will be featured on Homes.com (with powerful virtual home tour)

13.       Our email system will automatically send out emails to prospective buyers that have expressed interest in purchasing in your neighborhood.

14.      We will provide you with a web address that will give you feedback from prospective buyers and agents that have toured your home. This invaluable feedback will keep you and our team informed about what buyers think of your home and can be utilized to fine tune the marketing of your home.

15.      Your home will be listed on the multiple listing service that is available to over 9,000 real estate agents throughout the Washington metropolitan area.

16.      You will receive a weekly email informing you of the number of hits on your home’s virtual tour.

17.    Sellers can setup our email service to get daily email updates, with pictures, about new listings available in their neighborhood to view the competition.

18.    Sellers will also get to view your property in The Real Estate Magazine.

19.    Your home will be advertised in the Homes and Lang Magazine. The top color real estate site in the world

*Information deemed reliable, but is subject to change. DuPont Registry is for sales prices over $350,000 only.
* Each portal will have it's own look and feel and may display different amounts of information and are subject to change.